发布时间：2023-09-21 09:44:18   浏览数：1. 认识抖音平台2.完善抖音资料3.如何了解自己客户的群体画像4.账号定位5.如何打造自己的个人IP6.短视频养号流程

第二章：拍摄短视频技巧

1.手机/相机视频拍摄能力解读及选择2.手机稳定器与相机稳定器的安装与调平3.拍摄运镜形式讲解+构图讲解

4.各大主流短视频平台尺寸要求+各大分辨率对视频画质的影响5.现场灯光布置以及选景6.相机的配置选择

7.如何进行现场拍摄

第三章：前期策划以及编写剧本

1、短视频内容扩展思路2.抖音内容如何持续输出以及定位2、配合运营抓住热点，围绕热点撰写脚本，脚本里面包括拍摄地点，拍摄人员，视频风格，以及音乐，视频剧情以及台词，拍摄镜头的把控（远景）（航拍）（中景）（近景）（特写）精确到X秒，具体会给到学员视频分析镜头，现场脚本撰写。

第四章：Premiere以及剪映视频剪辑器

1.软件基础2.视频编辑3.剪辑技巧4.镜头切换与视频特效5.字幕插件详解与案例完美运用6. PR 音频剪辑操作

7.渲染导出8.视频模板的使用（套模板）

第五章：视频调色

1.软件基础2.一级基本颜色矫正3.二级调色4.风格化调色5.画面的景深与调色6.颜色理解

第六章：抖音网红爆款营销流程以及运营思路

1.抖音营销介绍2.如何成为抖音网红款3.抖音短视频营销服务流程4.成功案例分析5.八大推荐机制

6.账号矩阵玩法7.视频定位公式

第七章：抖音短视频数据分析+组建抖音团队

1.日、周、月短视频数据表格收集分析2.结合分享的短视频诊断报告优化数据3.收集各大数据平台的数据并进行分析4.数据分析之有效提高曝光量、回访量、转化量5.打造高质量抖音快手短视频直播团队6.团队人才招聘，管理，培养机制

第八章：短视频如何配合直播间打爆直播间，自主创作

1.新号一天三条视频配合dou+投放2.选出优秀视频投放，直播前两个钟投放3.千川双向投放短视频成单

4.电商视频与内容剧情视频的区别

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第一章：抖音入门

1. 认识抖音平台2.完善抖音资料3.如何了解自己客户的群体画像4.账号定位5.如何打造自己的个人IP6.短视频养号流程

第二章：拍摄短视频技巧

1.手机/相机视频拍摄能力解读及选择2.手机稳定器与相机稳定器的安装与调平3.拍摄运镜形式讲解+构图讲解

4.各大主流短视频平台尺寸要求+各大分辨率对视频画质的影响5.现场灯光布置以及选景6.相机的配置选择

7.如何进行现场拍摄

第三章：前期策划以及编写剧本

1、短视频内容扩展思路2.抖音内容如何持续输出以及定位2、配合运营抓住热点，围绕热点撰写脚本，脚本里面包括拍摄地点，拍摄人员，视频风格，以及音乐，视频剧情以及台词，拍摄镜头的把控（远景）（航拍）（中景）（近景）（特写）精确到X秒，具体会给到学员视频分析镜头，现场脚本撰写。

第四章：Premiere以及剪映视频剪辑器

1.软件基础2.视频编辑3.剪辑技巧4.镜头切换与视频特效5.字幕插件详解与案例完美运用6. PR 音频剪辑操作

7.渲染导出8.视频模板的使用（套模板）

第五章：视频调色

1.软件基础2.一级基本颜色矫正3.二级调色4.风格化调色5.画面的景深与调色6.颜色理解

第六章：抖音网红爆款营销流程以及运营思路

1.抖音营销介绍2.如何成为抖音网红款3.抖音短视频营销服务流程4.成功案例分析5.八大推荐机制

6.账号矩阵玩法7.视频定位公式

第七章：抖音短视频数据分析+组建抖音团队

1.日、周、月短视频数据表格收集分析2.结合分享的短视频诊断报告优化数据3.收集各大数据平台的数据并进行分析4.数据分析之有效提高曝光量、回访量、转化量5.打造高质量抖音快手短视频直播团队6.团队人才招聘，管理，培养机制

第八章：短视频如何配合直播间打爆直播间，自主创作

1.新号一天三条视频配合dou+投放2.选出优秀视频投放，直播前两个钟投放3.千川双向投放短视频成单

4.电商视频与内容剧情视频的区别

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